Search Engine
Optimisation
Services
Precision marketing. Powered by data. Proven by ROI.
Search Engine Optimisation (SEO)
Our SEO service is designed for recruitment businesses wanting to be found, by both clients, candidates and potential employees, when it matters most. With over 13 years of experience in SEO specifically for recruitment, we help you build long-term visibility across Google and AI-powered channels like ChatGPT. One strategic investment, multiple sources of growth.
Why SEO Matters in Recruitment
SEO often gets overlooked in favour of quick campaigns, yet it’s an endurance project that pays dividends over time. Search trends evolve, candidate habits shift and your visibility must adapt alongside them. Done right, SEO delivers sustained, relevant traffic and elevates your brand authority for the long haul.
Common SEO Pitfalls We Help You Avoid
Most recruitment agencies approach SEO by targeting terms they want to rank for, not what people are actually searching. That’s like fishing in a pond without fish. Without proper planning and keyword insight, even the best content may go unseen. We eliminate the guesswork.
How Our SEO Service Works
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Keyword Research Rooted in Intent: We use proven tools to understand what your audience is searching for, ensuring your content aligns with real demand.
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Strategic, Long-Term Planning: SEO is a marathon, not a sprint. We'll guide your efforts through consistent optimisation and iterative improvement.
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Performance That Speaks for Itself: A recent 'Attract 50' study ranked us third among recruitment firms in the UK & USA for organic search performance, surpassing larger brands and that’s a reflection of what committed SEO can achieve.
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Dual Impact, Double Benefit: Our SEO strategy increases your reach for both candidate attraction and client enquiries as well as prospect employees, building pipelines from both ends simultaneously.
What You'll Get From Our SEO Service
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Data-Driven Keyword Strategy: We optimise for search terms your audience actually uses, not vague or irrelevant phrases.
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Sustainable Pipeline Growth: SEO builds momentum over time, delivering scalable and predictable lead flow.
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Greater Visibility Everywhere: You’ll appear higher in Google and across AI tools like ChatGPT, broadening your digital presence.
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Increased Brand Credibility: Ranking organically enhances trust, helps position you as a market authority and elevates both employer brand and client appeal.
Who is This For?
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Recruitment Agencies ready to invest in long-term, sustainable marketing.
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Recruitment Agencies seeking consistent organic visibility across both talent and client markets.
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Recruitment Agencies aiming to build authority and awareness without dependency on short bursts of paid campaigns.
Final Thought on SEO
Stop treating SEO as an afterthought. We approach SEO with precision, purpose and proven experience, designed specifically for recruitment businesses. Let us help you build a standout strategy that boosts visibility, reinforces your brand and powers growth, over time.
FAQs
1. How long does it take for SEO to deliver results?
SEO is a long-term investment. You may see small improvements within 3–6 months, but meaningful, sustainable growth typically takes 9–12 months of consistent optimisation.
2. Can SEO really attract both candidates and clients?
Yes. A well-planned SEO strategy targets two audiences simultaneously, optimising content for job seekers while also ranking for terms that attract new client business.
3. How is SEO different from paid advertising for recruitment?
Paid ads deliver short bursts of traffic but stop the moment your budget does. Paid ads also cost a lot and there is often a lot of wasted budget. SEO builds ongoing visibility and credibility, creating a sustainable pipeline of clients and candidates over time.